Invest in yourself and your career by staying up-to-date on the latest digital marketing best practices.
Join more than 60,000 inbound certified professionals who are transforming the way the world does business.
Learn why inbound leads cost 61% less than traditional marketing campaigns, and why your sales team will love them.
The Inbound Certification course is a free marketing training course that covers the fundamentals of the inbound methodology.
You'll learn how SEO, blogging, landing pages, lead nurturing, conversion analysis and reporting come together to form a modern inbound marketing strategy.
1. Inbound Fundamentals (26 min)
2. Optimizing Your Website for Search Engines (27 min)
3. Creating Content with a Purpose (29 min)
4. The Fundamentals of Blogging (25 min)
5. Amplifying Your Content with Social Media (24 min)
6. Enticing Clicks with Calls-to-Action (12 min)
7. Anatomy of a Landing Page (10 min)
8. Guiding the Next Step with Thank You Pages (8 min)
9. Sending the Right Email to the Right Person (28 min)
10. The Power of Smarketing (25 min)
11. Taking Your Sales Process Inbound (22 min)
12. The Pillars of Delight (30 min)