HUBSPOT ACADEMY

Access all of HubSpot's free tools and training to grow your business, and your career.

  • Courses

    7

    Free courses that teach you how to be successful in digital marketing and sales.

  • Tools

    13

    Free software tools to help you execute, measure, and see results fast.

  • Certifications

    5

    Free certifications, recognized by employers far and wide.

  • Community

    112k

    Remarkable professionals that are transforming the way the world does business.

Ready to go? Let's do this:

Benefits of enrollment:

Grow your career.

Invest in yourself and your career by staying up-to-date on the latest in digital business growth.

Add a globally recognized certification to your resume and LinkedIn profile for free.

Develop a growth strategy for your team that delivers quantifiable business results.

Join a community.

Join more than 100,000 certified professionals that are transforming the way the world does business.

Get help on your latest strategy by asking the community. Consider our community an extension of your team - we're here to lend a helping hand!

Grow your business.

Learn why inbound leads cost 61% less than traditional marketing campaigns, and why your sales team will love them.

Build your strategy on a framework and methodology that aligns marketing and sales, and supports predictable revenue growth for your organization through closed-loop reporting.

Free in HubSpot Academy:

    1. Dashboard: A central hub for your marketing analytics. Learn which forms, pages, offers, and traffic sources are driving the most conversions.
    2. Lead Flows: HubSpot’s answer to pop-up forms. Add user-friendly pop-up forms with ease. No coding required.
    3. Collected Forms: Already using forms? Fantastic. HubSpot's form collector automatically captures submissions, even if they come from a different tool.
    4. Contact Database: A single database for viewing and managing your interactions with contacts.
    5. Kickback Emails: Follow up on form submissions with a quick email (requires an integrated [free] email service provider or upgrade to HubSpot Basic.)
    6. Integrations: Easily connect to MailChimp, WordPress, Weebly, Drupal, Shopify, Magento, and more, with no extra dev work required.
    1. Email Templates: Turn your most effective and repetitive sales emails into templates you can access inside your inbox and share with your team.
    2. Email Tracking: Know the second a lead opens an email, clicks a link, or downloads an attachment — then send a perfectly timed follow-up.
    3. Email Scheduling: Schedule emails to send at times your leads will actually read them.
    4. Prospects: Know which companies are visiting your website and which pages they spend time on.
    5. Documents: Optimize your documents and personalize your pitch by seeing who views each document and which pages they spend time on.
    6. Inbox Profiles: Send the perfect follow-up by referring to CRM records, social media profiles, and company info - all inside of your Gmail or Outlook inbox.
    7. CallingQueue up a list of sales calls, make them from inside your browser, log calls to your CRM automatically, and record calls with a single click.
    1. Inbound Certification course: Comprehensive marketing training covering the full Inbound Methodology.
    2. Content Marketing Certification course: Advanced training in executing an effective content marketing strategy
    3. Email Marketing Certification course: Advanced lessons on managing a sustainable email marketing strategy.
    4. HubSpot Design Certification course: Technical product training for web designers using HubSpot COS, templates, and website pages.
    5. Growth-Driven Design Agency Certification course: Growth-Driven Design training and certification for web and marketing agencies.
    1. Inbound Sales Certification course: Sales training for identifying and closing active and passive prospects.
    2. HubSpot Sales Software Certification course: HubSpot CRM and HubSpot Sales software training and certification for HubSpot Sales Platform users.

Create your free HubSpot Academy account to get started: