Invest in yourself and your career by staying up-to-date on the latest digital marketing best practices.
Join more than 50,000 inbound certified professionals who are transforming the way the world does business.
Learn why inbound leads cost 61% less than traditional marketing campaigns, and why your sales team will love them.
The Inbound Certification course is a free marketing training course that covers the fundamentals of the inbound methodology.
You'll learn how SEO, blogging, landing pages, lead nurturing, conversion analysis and reporting come together to form a modern inbound marketing strategy.
1. Inbound Fundamentals (26:44)
2. Optimizing Your Website for Search Engines (27:55)
3. Creating Content with a Purpose (29:56)
4. The Fundamentals of Blogging (25:50)
5. Amplifying Your Content with Social Media (24:42)
6. Enticing Clicks with Calls-to-Action (12:00)
7. Anatomy of a Landing Page (10:20)
8. Guiding the Next Step with Thank You Pages (8:54)
9. Sending the Right Email to the Right Person (28:31)
10. The Power of Smarketing (25:34)
11. Taking Your Sales Process Inbound (22:16)
12. The Pillars of Delight (30:16)